Deira () is a historically significant district within the U.A.E. city of Dubai. It is located at the northern end of Dubai Creek.
In 1841, a smallpox epidemic broke out in the district of Bur Dubai, forcing residents to relocate east to Deira.
In 1896, a fire broke out alongside Dubai Creek, a disastrous occurrence in a town where many family homes were still constructed from barasti – palm fronds. The conflagration consumed half the houses of Bur Dubai, while the district of Deira was said to have been totally destroyed.
In the following years, more fires broke out and in 1908 the "great storm" struck the pearling boats of Dubai and the coastal emirates towards the end of the pearling season that year, resulting in the loss of a dozen boats and over 100 men. The disaster was a major setback for Dubai, with many families losing their breadwinners and merchants facing financial ruin.
These losses came at a time when the tribes of the interior were also experiencing poverty. In a letter to the Sultan of Muscat in 1911, Sheikh Butti bin Suhail Al Maktoum, the ruler of Dubai at the time, laments, "Misery and poverty are raging among them, with the result that they are struggling, looting and killing among themselves."
Historically it was the most important commercial center of the emirate alongside its twin across the creek, Dubai City (Independent of Deira at the time), It reached its peak during the Pearl hunting period before pearls started to be cultivated on a large scale in the early 1930s by the Japanese. The ferrying of people is provided by small boats that constantly go back and forth between the two sides.
Despite its historic importance, it has been losing its significance during the past decades due to recent development and larger focus by the government towards areas along E 11 road (Sheikh Zayed Road) and areas further down the coast towards Abu Dhabi since the Union of the 6 Emirates in 1971.
Deira, alongside Bur Dubai, Karama and Al Satwa, is part of an area that is locally known as "Old Dubai". It’s because these are some of the most historic quarters of the city and home to countless iconic structures, from centuries-old gold and spice souqs to ancient forts and fortresses.
City Centre Deira is a flagship shopping mall in central Deira, with the Deira City Centre metro station at its entrance.
The Waterfront Market, retailing fish, vegetables, and meat, opened on the Deira Corniche in 2017.
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